The Bémal Lifetime Towel gets better with time. You can use this long-lasting towel in your home bathroom, at the beach, or at the pool. Made of cotton, this outdoor towel becomes softer every time you wash it. Not only that, but this beach towel also absorbs more water every time it goes through the washer. With a weight of just 300 grams, this lightweight pool towel is easy to take with you anywhere. Toss it in your beach bag or school backpack and head out for an afternoon of fun or exercise at the gym—and forget about any extra weight. Additionally, this compact towel rejects any smells, meaning you won’t carry around any odors or unpleasant buildup. Created with traditional Turkish weaving craftsmanship and designed by innovators in Vancouver, Canada, this towel can last the rest of your life.