Lancaster Roberts Watches Personalise your own luxury watch and make it completely unique to you. Overall, we feel that a luxury timepiece is a concert of 3 distinctive characteristics: A beautifully manufactured design using the highest quality materials with focus on celebrating the finer details of watch making. It should be timeless (excuse the pun), but you should be able to wear it casually, whilst also dressing for more formal events in your finest attire. Lastly, the watch should be completely unique to the wearer. That personal touch can make all the difference.