This Once Upon a Time Bookmark is a pointable bookmark created by South Korean design studio i³ Lab (i-cubed Lab). It not only lets you open the book straight to the page you were last reading, but also points to the exact line on the page where you should pick it up again. You get a set of six bookmarks, each one offering a different story that could easily lend itself to the theme of the book. There’s one with a pirate hook, and another one with a magic wand that you can obviously use while you’re going through the Wizard of Oz, the entire Harry Potter series and other such magical literary explorations. There’s one with a wicked witch offering a poisoned apple, which would be ideal if you’re reading Snow White’s story – or maybe a Martha Stewart cookbook.