The SERENDIPITY smartwatch from VELDT was initially developed with the concept of “creating time away from the screen”. Our goal was to let people spend more time looking up instead of down into their smartphone screens, have more time to look around and find new things thus the product name SERENDIPITY. It is a smartphone connected watch made in Japan with an analog-like watch face uniquely combined with LED lights and a small display, capable of intuitively displaying information in synch with your smartphone (currently only with iOS devices). The watch comes with features such as activity trackers function. It is a watch by design that goes well with both professional and weekend fashion, equipped with selected smart functions which are useful in our daily routines.