Year in review: 2023 at Gadget Flow was a fresh chapter in product discovery

It's a wrap for 2023, and we can't thank this year enough for bringing a fresh chapter to Gadget Flow. Presenting the Year in Review 2023—everything that went viral on our platform this year.

Gadget Flow’s Year in Review 2023

It’s the end of another year at Gadget Flow, and it’s time we go back to every chapter of 2023 and see how it helped make the platform better and stronger.

The Crowdfunding Formula acquires Gadget Flow

In March 2023, The Crowdfunding Formula—the leading crowdfunding marketing agency—acquired Gadget Flow. This brought a lot of fresh ideas to the table and helped us scale the brand with a stronger team and larger platform.

We merged with Tech I Want

In the process, we also merged with Tech I Want, another promising tech discovery platform from the ecosystem that gave us more strength as a team and also helped us boost our growth.

Gadget Flow at IFA 2023

Another experience from the year that gave us a strong push was IFA 2023. We not only covered the products from the show but also built some strong brand relationships and learnt more about the product marketing requirements from brands.

With all that knowledge and team strength, we now aim to take Gadget Flow forward in 2024 with an upgraded version. Our vision bridges the gap between creators and consumers to ensure innovative products get the right audience.

Featuring innovative products

Featuring 1,800+ products and 600+ clients, 2023 statistics show us a huge list of innovation that gained a lot of exposure from Gadget Flow. Gathering all of them in this blog would be a stretch, but we have the top 9 results for you. These products didn’t trend only on the Gadget Flow platform but also on our social media channels and in our newsletters.

Aura Circle Sleep Aid Mask: One of our best clients of 2023

This sleep mask has been trending on the platform ever since we pushed it live. Sometimes a product just explodes on day one and sometimes it takes ages.

This was one of those day-one successes we enjoyed working with. The complete blackout design and zero eye pressure are among the most popular features that got this mask its dues.

Meta Quest 3 MR headset: Most engaged product of the year

Yes, future tech has been one of our most trending categories since forever. But this year, mixed reality has stood out in terms of design and experience. Meta Quest 3 has been topping the charts since it went live, and we can’t wait to see what’s coming next in the world of mixed reality. CES 2024—we are coming!

Oakywood Standing Desk: the non-tech product that stood out for its design

Thanks to the online 3D customizer, this desk is more than just another standing desk. Those of you who’ve followed Gadget Flow for a while will know how much we adore Oakywood products. And the fact that it’s been trending since March shows how much everyone loves the design and build quality.

GoChess AI-powered chessboard: the campaign that topped the charts

GoChess is one of our favorites this year. Primarily because this campaign was so dedicated in making their product stand out from the beginning. And the results are clear. They have raised over $2.7M (still in InDemand), and the product itself is so innovative that we hardly think anyone would say no to this amazing chessboard.

Everdure Kiln R: the pizza oven that started conversations

This pizza oven by Everdure was another of our favorite collaborations of 2023. We love the design and the way it operates.

Plus, the marketing videos are always top-notch. So you can imagine how well this product caught the eyes of those who love pizza!

Oasis Mini kinetic art canvas: The therapeutic beauty of the year

It’s hard to not look at this canvas and enjoy the sheer beauty of it. The fact that the kinetic effect along with lighting makes it one of a kind is what led to Oasis Mini being one of our most liked products of the year. You simply cannot resist this one!

Apple Watch Series 9: An iconic favorite you can’t miss

Although it faced a temporary ban issue, the Series 9 did make a grand entry on Gadget Flow. It’s just difficult to resist an Apple Watch that looks so good and stylish. Moreover, the edge-to-edge display and double tap feature just makes it better than the previous ones.

DJI Mini 4 Pro: Drones have been a forever favorite

It takes the mini drones from DJI to a whole new level and no wonder it caught the attention of Gadget Flow users from the beginning. Weighing just 249 grams, this drone will take your aerial photography to new heights. Literally.

Gaming Gadgets: The most popular category on Gadget Flow

Since the beginning of 2023, this category has been trending on Gadget Flow. It seems like we have a lot of gamers here. Comment down below on what other gaming gadgets you’d like to see in our platform and we’ll definitely work on featuring them.

Having said all this, our goal is to ensure we show the most innovative products to you and also help brands bridge the gap with consumers by using our detailed product presentation approach. We couldn’t have done this without your support, and it’s you who helps us grow and keep this platform progressive with your feedback.

Stay tuned for more updates as we head to CES 2024 in the new year. Until then, we wish all of you a prosperous 2024.