Where to Promote your Crowdfunding Campaign
Why is it so that out of all the incredible crowdfunding projects on Kickstarter, only a certain few become big time names such as Oculus Rift (which has now made its way to being another Facebook acquisition) or Avegant Glyph? We’ve discussed 21 tips in our last article that can help your project gain mainstream popularity and today the list extends into the next chapter. This time, we are focused on discussing one of the most important aspects of launching a Kickstarter project: promotion. This is indeed one of those vital tasks which, if done well, can soar your project towards success. Let’s have a look at 10 websites that can help you promote your crowdfunding project.
As a curated marketplace that helps you discover, save and buy awesome products the Gadget Flow also features unique Kickstarter and Indiegogo projects. Gadget Flow reaches 25 million per month, this is a great opportunity for you to promote your crowdfunding project to a larger audience. We’ve worked with companies such as Sony and Polaroid as well as with some of the biggest crowdfunding projects such as Eight Smart Bed, Jamstik+, and many more. You can find more details and submit your product on The Gadget Flow here.
This is a great place for backers to get exclusive deals on Kickstarter-funded projects. It helps backers keep an eye on which projects to jump in and which projects to consider rethinking before pledging. That way, this becomes a lucrative place for you to promote your project because of its strong backer base. The community in BackersHub is a genuine source of review and feedback from active crowdfunding site users for project backers and creators alike.
They are made up of the most influential group of serial crowdfunding backers in the world. Their members have supported 476,336 projects on Kickstarter and Indiegogo and counting. An average member of BackerClub has backed 102 crowdfunding projects. Undoubtedly, they are very serious crowdfunders! The projects that have been featured in the BackerClub community have raised an impressive $131,017,883 while the average BackerClub project receives $1,377 in new pledges from the repeat-backer community. And, since November 2014, they have featured 1,939 projects! There truly is no other place that compares to BackerClub.
This isn’t just a site for promotion only. Apart from featuring press releases and articles on various crowdfunding projects, CrowdFundBeat also brings a lot of useful resources for the crowdfunding community. With everything from opinions and conferences to world crowdfunding news, this site can give your Kickstarter journey a boost in totality from promoting your product to gaining some intuitive insights from this world of innovation.
Salvador Briggman is passionate about two things: the crowdfunding industry and helping people reach their fundraising goals. Having initially started with CrowdCrux to provide crowdfunders with marketing tips and promotional resources, he’s now switched to CrowdfundingPR which provides crowdfunders tools to reach their target customers. This site enables you to create a press release for your campaign which could eventually lead your project being ranked high in the search engines or even being used by top journalists and bloggers from that specific industry. Either way, it’s a win-win situation when you promoting your project through CrowdfundingPR.
Gifts and Coupons showcases your crowdfunding product to a growing community of users who are interested in cool gift ideas. This service allows you to list your product on the website with a short description alongside a direct link to your campaign.
At Kickbooster, the aim is to simplify the marketing aspect of your crowdfunding campaign. Simply put, Kickbooster allows campaign creators to run a referral program during their crowdfunding campaign which provides incentive for backers to share and promote your campaign. Kickbooster is crowdfunding campaign marketing made easy! Signing up for Kickbooster is a snap; just click on the “Try Kickbooster for free” button on the Kickbooster home page and follow the simple steps. After you have successfully set up your account, you will be presented with a unique campaign page where you can direct your boosters and offer them incentives for sharing your campaign.
If you’re looking for a site to list your project in order to grab signups and more user attention, there could be nothing better than Beta List. Just as the name sounds, it’s a list of internet projects (if you’ve got a proper website for your project, you’re definitely a part of the game) aggregated together based on categories. Though primarily not centered around crowdfunding projects only, you could always choose to enlist your product website here for an added boost in promotion. However, an important note to consider is that this site is only projects which are not yet live and are looking for signups.
This is one of the coolest forums where you can like, share, and comment on existing Kickstarter projects or share your own. They have certain rules and regulations you need to follow in order to be a part of the platform.
CrowdFund Buzz produce PR and social media content for crowdfunding campaigns. As their slogan says; “they bring the crowd to your crowdfunding project.”
That was quite the list we had for enthusiastic crowdfunders out there. Promoting your product is not difficult when you choose the right platforms. Check our crowdfunding checklist for more information.